Digital marketing strategy built for India

Marketing without direction
is just expensive noise.

Plan Unboxed delivers a complete digital marketing strategy and action plan — researched, built, and ready to execute — in 2 to 3 business days.

7 founding slots remaining · Regular price ₹22,000
10+
Years of marketing experience
7
Modules per strategy
2–3
Business day delivery
₹11K
Founding client price

Every business reaches a point where effort stops translating into results.

It's not about working harder or spending more. It's about having a clear direction — the right channels, the right message, the right order. Without that, even the best team goes in circles.

Without a strategy

Scattered effort, unpredictable results

Budgets spread too thin. Priorities change monthly. Channels compete instead of complement. Nobody knows why the numbers aren't moving.

  • ✕
    No channel is given enough budget to optimise
  • ✕
    Teams execute without a shared north star
  • ✕
    Every month feels like starting over
With a Plan Unboxed strategy

Focused effort, measurable direction

Every channel has a purpose. Every rupee has a role. Your team knows exactly what to do on Day 1 — and what to measure by Day 90.

  • ✓
    Clear channel priority ranked by your market
  • ✓
    Everyone aligned on the same 90-day plan
  • ✓
    KPIs defined before you spend a rupee

Three situations. One strategy that fits all three.

Situation 01

Building your marketing from scratch

About to hire, outsource, or invest in marketing for the first time? Get the strategy before you spend — so every hire, every channel, every decision points in the right direction from day one.

Planning stage
Situation 02

In-house team, inconsistent results

Your team is capable. But without a unified plan, different people pull in different directions. Give them one clear strategy with priorities, a channel plan, and a 90-day roadmap to align behind.

Growth stage
Situation 03

Working with an agency, want clarity

Not sure if your agency's plan is truly built for your business — or just what they're comfortable executing? Get an independent strategy with zero execution bias to evaluate what you're really getting.

Validation stage

Not for you if you have no familiarity with digital marketing, need someone to execute the strategy for you, or are looking for ongoing monthly consulting.

One order. Seven deliverables.
Everything your business needs to move.

MODULE 01

Market Research & Strategy

Market trends, SWOT, top 3 competitor analysis, recommended channel mix, budget allocation.

MODULE 02

Audience Personas & Funnel Map

2 detailed buyer personas + full customer journey from awareness to conversion with channel mapping.

MODULE 03

SEO Strategy

Keyword research, competitor gap analysis, website audit summary, on-page optimisation checklist.

MODULE 04

3-Month Content Calendar

Platform-specific social media plan, content pillars, post topics, formats and posting frequency.

MODULE 05

Paid Ads Strategy

Google + Meta campaigns, ad copies, target keywords, negative keywords, placement recommendations, budget split.

MODULE 06

Email & WhatsApp Strategy

Welcome sequence, segmentation plan, subject line suggestions, WhatsApp Business broadcast strategy.

MODULE 07

30-60-90 Day Roadmap + KPIs

Prioritised execution order by month, what to do first and why, KPIs per channel, pitfalls to avoid.

What makes it an action plan

Read the work before you order.

We've built a complete 7-module strategy for a fictional EdTech startup — SkillForge. Download it free. See the depth, the structure, and the thinking before committing.

  • Real market research and competitor data
  • Fully built buyer personas for the India market
  • Keyword research with volume and difficulty
  • Sample ad copies for Google and Meta
  • Complete 30-60-90 day execution roadmap

Just your name, email, and business type. No spam. Ever.

Plan Unboxed vs a typical agency.
An honest comparison.

Typical Agency
Plan Unboxed
Who builds your strategy
Junior executives
Senior strategist, 10+ yrs
Their primary incentive
Keep you on retainer
Best strategy for you
Channel recommendations
What they can execute
What works for your business
Execution bias
Yes — they need to bill hours
None — fully independent
Time to receive strategy
2–4 weeks onboarding
2–3 business days
Cost
₹50,000–₹2L per month
₹11,000 one-time

Questions we get asked.

I don't have a marketing team yet. Is this still useful?
Absolutely — this is one of the best times to get a strategy. Knowing which channels to prioritise before you hire means every person you bring on is aligned from day one. You avoid months of expensive trial and error and hire for the right roles.
I already work with an agency. Why would I need this?
Agencies build strategy around what they execute. Plan Unboxed has no execution stake — so every recommendation is built purely around what works for your business. Use it to evaluate your current agency, brief a new one, or walk into your next review with clarity.
Who actually builds the strategy?
A single senior strategist with 10+ years of digital marketing experience across industries. Not a junior team, not an AI-generated output, not a template. Your business gets direct, experienced thinking every time.
What if I have questions after receiving the strategy?
You can add a 60-minute strategy walkthrough call for ₹3,000. Most clients find the document self-explanatory and don't need it — but it's available if you do.
Do you need access to our accounts or internal data?
No. Everything is built from your intake form, your website, and independent research. No logins, no sensitive data required.
What industries do you cover?
Any business operating digitally in India — D2C, SaaS, EdTech, retail, professional services, and more. Download the free sample strategy to see the depth and decide if it's right for you.

A complete digital marketing strategy and action plan. Delivered in 2–3 days.

Not a template. Not a generic playbook. A custom strategy built by a senior strategist — structured so your team or agency can execute it from day one.

⏳ Founding price. 7 of 10 slots remaining.

Seven modules. One unified direction.

01

Market Research & Strategy

Current market trends in your category · SWOT analysis · Top 3 competitor breakdown (positioning, channels, messaging) · Recommended digital channels ranked by priority · Budget allocation by channel

02

Audience Personas & Funnel Map

2 detailed buyer personas (demographics, goals, pain points, triggers) · Full funnel from awareness to conversion · Channel-to-stage mapping so you know which channel serves which moment

03

SEO Strategy

Primary and secondary keyword research · Competitor keyword gap analysis · Website audit summary · On-page SEO checklist ready to hand to your developer or content team

04

3-Month Social Media Content Calendar

Platform-specific plan based on your recommended channels · Content pillars and topic clusters · Post formats and frequency per platform · Month-wise theme direction. Topics and copy included — design is not.

05

Paid Ads Strategy

Google Ads and/or Meta Ads based on your business · Sample ad copies per campaign type · Target keywords and negative keywords · Placement and audience recommendations · Suggested budget split

06

Email & WhatsApp Marketing Strategy

Welcome email sequence outline · Audience segmentation strategy · Subject line suggestions · Send frequency · WhatsApp Business broadcast plan and use-case mapping for India market

07

30-60-90 Day Execution Roadmap + KPIs

Prioritised action list by month · What to do first, second, third — and why · KPIs per channel · Common pitfalls to avoid by stage

This is what makes it an action plan

One price. No retainer. No surprises.

⏳ Founding client offer · 7 slots left
₹11,000
₹22,000
All 7 modules · 2–3 business day delivery · No calls required

Intake form sent immediately after payment

What's included

  • Market research & strategy
  • Audience personas & funnel map
  • SEO strategy & audit
  • 3-month content calendar
  • Paid ads strategy (Google + Meta)
  • Email & WhatsApp strategy
  • 30-60-90 day roadmap + KPIs

Optional add-ons

Strategy walkthrough call (60 min)+ ₹3,000
Quarterly strategy refresh+ ₹10,000
30-day execution review+ ₹8,000

Three steps. No calls.
No back and forth.

From the moment you order to the moment your strategy lands in your inbox — here's exactly what happens.

Place your order

Pay securely via Razorpay. You'll immediately receive a link to your intake form — 10 questions about your business, goals, and current marketing.

⏱ Takes 5 minutes

We build your strategy

A senior strategist with 10+ years builds your complete, custom plan. No juniors. No copy-paste templates. Every module is researched specifically for your business.

⏱ 6–10 hours of senior work

Receive and act

Your strategy PDF arrives in your inbox within 2–3 business days. Structured, clear, and ready to hand to your team — or your agency — to execute.

⏱ 2–3 business days from intake

What we need from you.

The intake form replaces a discovery call. Fill it in once — it gives us everything needed to build a strategy that's genuinely specific to your business.

Business basics
Your business name, website, industry, and how long you've been operating.
Current marketing
What channels you're currently active on and your approximate monthly marketing budget.
Your goals
Your top 3 business goals for the next 6 months — be as specific as possible here.
Competitors
2–3 competitors you're aware of, or businesses whose marketing you admire.

Ready to start?

Order takes 5 minutes. Strategy arrives in 2–3 business days.

K
Karthikeyan
Founder, Plan Unboxed

Senior digital marketing strategist with 10+ years of experience across industries in India.

10+
Years experience
7
Modules delivered
2–3
Day turnaround
India
Market focus

Built by a strategist who got tired of watching good businesses make expensive guesses.

After 10+ years in digital marketing — working across agencies, brands, and consulting roles — I kept seeing the same problem. Businesses were spending serious money on execution without anyone stepping back to ask: is this the right strategy in the first place?

Agencies are incentivised to execute. Freelancers are incentivised to bill hours. Nobody was offering an unbiased, senior perspective on the strategy itself — delivered fast, at a price that made sense.

Plan Unboxed is that service. One product, one deliverable, one clear promise — a complete digital marketing strategy and action plan, built specifically for your business, in 2–3 business days.

No retainer. No calls required. No junior account managers. Just a senior strategist who's spent a decade understanding what actually works in India's digital marketing landscape.

Clarity before spend
Strategy comes before execution. Always. Every rupee you spend after reading your plan has a reason behind it.
No execution bias
We don't execute. That means every recommendation is based on what's right for you — not what we can bill you for next month.
India-first thinking
WhatsApp, regional content, Tier 2 markets — every strategy is built for the reality of Indian businesses, not imported playbooks.
Senior attention, always
Every strategy is built personally. Not by a team, not by a template, not by AI. Your business deserves experienced thinking.

Have a question before ordering?

If the free sample hasn't answered your question, send us a message. We typically respond within one business day.

hello@planunboxed.com
planunboxed.com
India (serving businesses nationwide)

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